Edwina Ings Chambers Make-up and masks Here s how - YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Sign in Welcome!Log into your account Forgot your password? Password recovery Recover your password Search Sign in Welcome! Log into your account Forgot your password? Get help Password recovery Recover your password A password will be e-mailed to you. YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Home Beauty Edwina Ings Chambers Make-up and masks Here s how By You Magazine - July 5, 2020 If no one can see your mouth, you’ve got to make it all about the eyes. Antonio Terron/Trunk Archive Forgive me for using that now much overused phrase ‘the new normal’ but times being what they are we’re now spending much of our time in masks. Which in beauty land means getting excited about eye make-up; at Space NK, sales in the category are up 156 per cent compared to last year. Shiseido reports its top sellers online are eyelash curlers and its Full Lash Serum (£37, shiseido.com). Max Leykind, co-founder of My Beauty Brand, says: ‘We have seen an increase of 480 per cent in eye paint sales in the past month.’ So if you’re ramping up your eye look I’d recommend starting with the brilliant Elf Putty Eye Primers (£5, elfcosmetics.co.uk). They help to make your shadow last longer and stay crease-free; they also come in six shades (suitable for all skin tones), each of which helps with a different finish: from adding light/depth and colour correcting to boosting a smoky-eye effect. I’m loving a hit of bold colour and swiping on Nars Powerchrome Loose Eye Pigment (£22, narscosmetics.co.uk) in vibrant turquoise Islamorada. A bit of powder can drop as you’re applying but it lasted well (especially with those Elf primers). My Beauty Brand By Me Total Colour Pearl Eyepaint in Kate Pearl Gold (£15, mybeautybrand.com) is a very glamorous glitter option, which can be used alone or to add a metallic finish to another shadow. Westman Atelier Eye Pods (£80, harrods.com) have a luxurious velvet-creamy texture and come as a trio of bronziness with a white to add light. Decorté Eye Glow Gem Lasting Eyeshadow (£25, decortecosmetics.co.uk) is also creamy and new shades include Flower Mist, a charming pink. If you like a compact, try new Chanel Les Beiges Healthy Glow Natural Eyeshadow Palette in Warm (£45, chanel.com), a mix of corals and golden sand, and Le 9 De Givenchy (£61, givenchybeauty.com) for some more dramatic options with great pigment payoff. For easy eyeliner, look to The Quick Flick Eyeliner Stamp Kits (£19.99, superdrug.com). One end is a stamp (there are three size options) shaped for a perfect feline flick; the other is an ink liner to fill in the lash line. Maybelline The Falsies Lash Lift Mascara (£9.99, boots.com) – one of my favourites for serious length and lift – now comes in a waterproof version. Don’t forget brows. Guerlain Mad Eyes Brow Framer Natural Volume Gel (£31, johnlewis.com) is easily applied with the comb head – just make sure the product is evenly distributed first. And L’Oréal Paris Plump & Set Brow Artist (£7.99, boots.com) is a water-resistant gel that really holds brows. RELATED ARTICLESMORE FROM AUTHOR You could get paid to test Liberty’ s Beauty Advent Calendar People are obsessed with this Revlon hair drying tool A new drop of Boots Star Gifts has landed for Christmas 2022 Popular in Beauty People are seriously impressed with Primark’ s £8 skinny curling tongs December 16, 2019 Boots is giving away free lipsticks to celebrate the launch of January 23, 2020 This long-lasting eyebrow product is getting rave reviews and is just June 21, 2021 These Liz Earle gift sets are on sale just in time March 5, 2020 WIN A Kiehl’ s skincare heroes bundle worth £104 July 24, 2020 Cult skincare brand Sunday Riley is branching out into hair products April 24, 2020 Superdrug is holding a huge BOGOF sale on all cosmetics for May 28, 2020 Your salon could charge you extra for overgrown roots and bad June 25, 2020 Facial steamers Why searches for this beauty gadget were up 400 July 10, 2020 Lush subscription boxes have arrived and they contain exclusive new products August 3, 2020 Popular CategoriesFood2704Life2496Fashion2240Beauty1738Celebrity1261Interiors684 Sign up for YOUMail Thanks for subscribing Please check your email to confirm (If you don't see the email, check the spam box) Fashion Beauty Celebrity Life Food Privacy & Cookies T&C Copyright 2022 - YOU Magazine. All Rights Reserved