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Instagram Switches to Link Stickers in Stories

No more swipe-up links starting August 30

By Allison Murray Allison Murray Tech News Reporter Southern Illinois University Allison reports on all things tech. She's a news junky that keeps her eye on the latest trends. Allison is a writer working out of Chicago, IL, with her only coworker: her cat Norbert. lifewire's editorial guidelines Updated on August 24, 2021 12:10PM EDT Fact checked by Rich Scherr Fact checked by Rich Scherr University of Maryland Baltimore County Rich Scherr is a seasoned technology and financial journalist who spent nearly two decades as the editor of Potomac and Bay Area Tech Wire. lifewire's fact checking process Tweet Share Email Tweet Share Email Social Media Mobile Phones Internet & Security Computers & Tablets Smart Life Home Theater & Entertainment Software & Apps Social Media Streaming Gaming Instagram is changing how you click on an external link in Stories from a swipe-up link to a new Link Sticker. Starting on August 30, Instagram is getting rid of the “swipe-up” link in favor of a sticker that will direct your followers to a link of your choosing, as spotted by app researcher Jane Manchun Wong on Monday. However, the new link feature will still only be available to certain accounts that are either verified or have at least 10,000 followers. Getty Images/Chesnot The Link Sticker initially was announced as a small test in June, but the platform was also testing letting anyone—regardless of verification or follower count—add a link to their Stories. It’s unclear if Instagram will open the new Link Sticker to more accounts aside from what is currently allowed. TechCrunch notes that some benefits of a Link Sticker over the traditional swipe-up link style include users having greater control over their Stories. Stickers allow you to choose their size and style, and place them anywhere within your Story to improve the chances of people clicking it. You already can add a slew of different types of stickers within your Story, including one to ask for donations, a music player sticker, polls, questions, countdowns to important events, and more. Stories is one of Instagram's most popular features, and the social network has been testing different updates and changes, including removing the ability to share feed posts in your Stories. Was this page helpful? Thanks for letting us know! Get the Latest Tech News Delivered Every Day Subscribe Tell us why! Other Not enough details Hard to understand Submit More from Lifewire How to Add a Link to an Instagram Story How to Post a Story on Instagram How to Repost an Instagram Story How to Use the Instagram Questions Sticker How to Repost a Video on Instagram How to See Old Stories on Instagram How to Add Captions to Instagram Stories How to Fix It When an Instagram Story Isn't Uploading What Is Instagram, and Why Should You Be Using It? How to Do a Boomerang on Snapchat How to Add a Link on Snapchat How to Make a Poll on Instagram How to See Who Saved Your Instagram Posts How to Share a Facebook Post to Instagram How to Post a YouTube Video on Instagram What Streaks Are on Snapchat (and What to Know About Them) Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. Cookies Settings Accept All Cookies