Olay offers refillable packaging on Regenerist Whip Moisturiser Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Sign in Welcome!Log into your account Forgot your password? Password recovery Recover your password Search Sign in Welcome! Log into your account Forgot your password? Get help Password recovery Recover your password A password will be e-mailed to you. YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Home Beauty Olay now offers refillable packaging for its bestselling moisturiser By You Magazine - June 10, 2019 These days, beauty brands are increasingly doing their bit for the environment. Be it recycling schemes or discounts if you bring back your old packaging, it’s easier than ever to give back through beauty. And Olay is the latest brand to join in, as it has just launched refillable packaging for its bestselling Regenerist Whip moisturiser. In order to avoid excess plastic pollution and to make their bestseller as sustainable as possible, Olay has announced that from October 2019 through to the end of the year, they will be offering Regenerist Whip as a refillable jar, with cartons made from 100% recycled paper. Essentially, users just need to slot their new capsule into their original jar when the product needs topping up. Very clever indeed. Olay Regenerist Whip Light As Air Moisturiser For Firmer Skin, £34.99, boots.co.uk The brand predict they will save an incredible 1,000,000 lbs of plastic by doing this, which is of course an impressive feat. Discussing this move, Anitra Marsh, Associate Director of Brand Communications, Global Skin and Personal Care Brands at P&G, said: ‘The ultimate goal is to find and adopt many more sustainable packaging solutions, and the refillable Olay Regenerist Whip package is the first step of that journey.’ She continued, explaining that the only reason this scheme is currently running for a few months is because Olay want to ensure it is as strong as it can be before they introduce it as a permanent feature: ‘It’s really important for us to get it right because only then can we bring this concept to market at scale.’ View this post on Instagram A post shared by OLAY (@olay) Olay’s Regenerist Whip – which was the top-selling anti-ageing moisturiser in the US in 2018 – is an incredibly lightweight formulation that contains Vitamin B3, Amino-Peptide Complex and Pro-Vitamin B5. The cream is great at targeting fine lines and wrinkles, without feeling heavy or weighing skin down. It also has a matte finish, making it the perfect pre-makeup product for oily or combination skin types. RELATED ARTICLESMORE FROM AUTHOR You could get paid to test Liberty’ s Beauty Advent Calendar People are obsessed with this Revlon hair drying tool A new drop of Boots Star Gifts has landed for Christmas 2022 Popular in Beauty People are seriously impressed with Primark’ s £8 skinny curling tongs December 16, 2019 Boots is giving away free lipsticks to celebrate the launch of January 23, 2020 This long-lasting eyebrow product is getting rave reviews and is just June 21, 2021 These Liz Earle gift sets are on sale just in time March 5, 2020 WIN A Kiehl’ s skincare heroes bundle worth £104 July 24, 2020 Cult skincare brand Sunday Riley is branching out into hair products April 24, 2020 Superdrug is holding a huge BOGOF sale on all cosmetics for May 28, 2020 Your salon could charge you extra for overgrown roots and bad June 25, 2020 Facial steamers Why searches for this beauty gadget were up 400 July 10, 2020 Lush subscription boxes have arrived and they contain exclusive new products August 3, 2020 Popular CategoriesFood2704Life2496Fashion2240Beauty1738Celebrity1261Interiors684 Sign up for YOUMail Thanks for subscribing Please check your email to confirm (If you don't see the email, check the spam box) Fashion Beauty Celebrity Life Food Privacy & Cookies T&C Copyright 2022 - YOU Magazine. All Rights Reserved