Barilla Is Being Sued Over Falsely Marketing Itself as Italian

Barilla Is Being Sued Over Falsely Marketing Itself as Italian

Barilla Is Being Sued Over Falsely Marketing Itself as ' Italian' HEAD TOPICS

Barilla Is Being Sued Over Falsely Marketing Itself as ' Italian'

10/21/2022 9:00:00 PM

A class action lawsuit alleges the popular pasta company is using deceptive marketing

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Eat This Not That

A class action lawsuit alleges the popular pasta company is using deceptive marketing 'Italy's No. 1 Brand of Pasta' sure has a nice ring to it, but Barilla pasta is produced in Iowa and New York. Barilla calls itself"Italy's No. 1 Brand of Pasta" and its trademark blue boxes of pasta all prominently feature the red, green, and white Italian flag. Plaintiffs Matthew Sinatro and Jessica Prost claim they bought multiple boxes of Barilla spaghetti and angel hair pasta because they believed the food had been made in Italy using Italian ingredients. They're claiming they overpaid for the pasta under false pretenses, demanding monetary compensation, and requesting that Barilla stop using"Italy's likeness" in its marketing and promotional materials.The lawsuit also alleges Barilla does not use exclusively Italian wheat in its food products, effectively exploiting and deceiving consumers willing to pay a higher price for an"authentic" Italian product. Read more:
Eat This, Not That! » Barilla customers sue because ‘Italy’s #1 Brand of Pasta’ is made in U.S. Lawsuit against Barilla over slogan 'Italy's No.1 brand of pasta' may proceed Used Ferrari 360 Challenge Stradale for sale Barilla's claim to make 'Italy's #1 Brand of Pasta' is false advertising, lawsuit alleges

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A series of recent wildfires ignited or spread this past week as warm, dry, and windy conditions—a rarity for the rainy Pacific Northwest. Read more >> Barilla customers sue because ‘Italy’s #1 Brand of Pasta’ is made in U.S.Two boxes of $2 pasta have led to a possible class-action lawsuit that could cost Barilla millions of dollars, according to legal experts. Matthew Sinatro and Jessica Prost sued the company because they believed the pasta was made in Italy. This is so damn stupid. I hope Barilla wins this lawsuit. So they can’t read ? Funny that they are one company that does NOT want to be known for 'Made in USA'. 😽🇺🇸 Lawsuit against Barilla over slogan 'Italy's No.1 brand of pasta' may proceedTwo customers sued Barilla over a slogan and packaging they said could mislead people into thinking it was made in Italy. A judge denied Barilla's motion to dismiss. Now is my chance to sue KeeblerUS … there’s no way they really have elves making those cookies. So stupid. Just like the one with Texas Pete and Beyers Mint ice cream. Sue to make a quick buck. What is wrong with ppl nowadays 🤬 I’m just so over it. Used Ferrari 360 Challenge Stradale for saleRosso Scuderia. LHD. Racing livery. Red Alcantrara trim. Tracker. 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Looks 👌🏻 Barilla's claim to make 'Italy's #1 Brand of Pasta' is false advertising, lawsuit allegesSuit alleges the Illinois food company is misrepresenting where some of its products are made. Pressing It’s the world’s largest pasta producer and headquartered in Italy. Just because they have plants worldwide doesn’t mean it isn’t Italy’s 1 pasta producer. Marketed as 'Italy's No. 1 brand of pasta,' Barilla sued over product not being made in ItalyAdvertised as 'Italy's No. 1 brand of pasta,' the popular pasta brand Barilla will face a lawsuit over allegedly misleading consumers to believe that products made in Iowa and New York were actually made in the motherland of pasta. New York City? Get a rope. Isn't China the motherland of pasta? LOL Wow any comment BarillaUS Is Barilla really 'Italy's No. 1 brand of pasta?' A lawsuit says no CNN BusinessBarilla can't avoid a class-action lawsuit over allegedly deceptive advertising about the pasta's origins, a federal judge ruled this week. Nope! Not as tasty as before! 👎🏻 They simply forgot to include “Little” before Italy. De Cecco is a famous brand in Italy. In Italy most people make their own pasta from generation to generation. Mangia Salvatore, buon appetito! 🍝 Costco, Walmart, Kroger, and Other Grocery Stores Lied About This Coffee, New Lawsuit Says Barilla calls itself"Italy's No.ArrowRight Sinatro and Prost claim they would not have purchased the pasta if they had known it was not made in Italy, which is valued not only for creating pasta but also for having the high-protein durum wheat needed to make a quality product.Sign up for our newsletters to get GMA delivered to your inbox every morning! Barilla Pasta is being sued for its marketing as"Italy's No.Rosso Scuderia. 1 Brand of Pasta" and its trademark blue boxes of pasta all prominently feature the red, green, and white Italian flag. Plaintiffs Matthew Sinatro and Jessica Prost claim they bought multiple boxes of Barilla spaghetti and angel hair pasta because they believed the food had been made in Italy using Italian ingredients.S. They're claiming they overpaid for the pasta under false pretenses, demanding monetary compensation, and requesting that Barilla stop using"Italy's likeness" in its marketing and promotional materials." LightRocket via Getty Images, FILE In this 2020, file photo, Italian family-owned food company Barilla pasta products are shown in a supermarket. The lawsuit also alleges Barilla does not use exclusively Italian wheat in its food products, effectively exploiting and deceiving consumers willing to pay a higher price for an"authentic" Italian product. “Their allegations are sufficient to establish an economic injury for purposes of constitutional standing,” Ryu wrote. Sign up for our newsletter! In all fairness to Barilla, the company was founded in Parma, Italy, way back in 1877. EU supplied. Since then, however, the food company has moved its headquarters to Illinois. The facilities in Iowa and New York use ingredients sourced from countries other than Italy, according to court filings." The duo are also challenging"the packaging for 52 additional Barilla-brand pastas across several sub-brands: Classic Blue Box, Collezione Artisanal, Gluten Free, Veggie, and Whole Grain," which they did not purchase. The pasta producer denies attempting to deceive shoppers in any way, instead arguing its branding is intended to"invoke the company's Italian roots through generalized representations of the brand as a whole." Barilla had attempted to have the class action lawsuit thrown out, but the case will be moving forward, as Judge Donna Ryu denied Barilla's motion for dismissal this week. Many modern consumers assume they are being misled or manipulated by corporations, according to some law professors who study false advertising. 6254a4d1642c605c54bf1cab17d50f1e . Barilla argued that"no reasonable consumer could be deceived" by their packaging because all 54 products -- which includes Barilla-brand pastas from several sub-brands --"are conspicuously marked 'Made in the USA' with the location of Barilla's headquarters in Illinois.
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