Holly Willoughby is wearing Ghost dresses on repeat right now Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Sign in Welcome!Log into your account Forgot your password? Password recovery Recover your password Search Sign in Welcome! Log into your account Forgot your password? Get help Password recovery Recover your password A password will be e-mailed to you. YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Home Fashion Holly Willoughby is wearing this British dress brand on repeat By You Magazine - April 28, 2020 As we pull on the same pair of trackies for the third day in a row and consider wearing jeans as pushing the boat out (thanks lockdown), we can still count on one person to bring her sartorial A-game every day, and that’s Holly Willoughby. The This Morning presenter is still going strong with her joyful and uplifting wardrobe choices every day, keeping up with her usual enviable style full of brightly coloured and (often) florally-patterned midi dresses. Instagram / @hollywilloughby But there’s one brand in particular that’s been catching Holly’s eye recently, and it’s a British high street brand, too. It seems that Holly is particularly loving shopping at Ghost at the moment (online and contact-free, of course). From the beautifully feminine cut of their dresses to the sumptuous colour palette and gorgeous floral patterns they’re decorated with, it’s not hard to see why Holly gravitates towards the brand. And she’s not the only celeb with a penchant for Ghost either – Kate Middleton was recently spotted in a gorgeous blue Ghost number to take part in #ClapForOurCarers and she’s worn the brand on several other occasions in the past, too. Other famous fans include Nicole Scherzinger and Emily Ratajkowski, plus pretty much every fashion editor and style influencer worth their salt. Scroll on for Holly’s best fashion moments in Ghost and our edit of the best picks to copy her fabulous style. As always, whatever Holly wears often sells out fast (a trend known by many as the ‘Willoughby effect’), so some dresses have unfortunately already disappeared off the virtual rails, but there are still plenty with stock to shop now. Holly Willoughby’ s favourite Ghost dresses View this post on Instagram A post shared by Holly Willoughby (@hollywilloughby) Ghost Daisy top, £95, Ghost View this post on Instagram A post shared by Holly Willoughby (@hollywilloughby) Ghost Jenna dress, £84, Ghost View this post on Instagram A post shared by Holly Willoughby (@hollywilloughby) Ghost Lili dress, £179, Ghost View this post on Instagram A post shared by Holly Willoughby (@hollywilloughby) Ghost Marley dress, £120, Ghost View this post on Instagram A post shared by Holly Willoughby (@hollywilloughby) Ghost Flo dress, £120, Ghost View this post on Instagram A post shared by Holly Willoughby (@hollywilloughby) Ghost Alina dress, £129, Ghost View this post on Instagram A post shared by Holly Willoughby (@hollywilloughby) Ghost Fleurette dress, £129, Ghost View this post on Instagram A post shared by Holly Willoughby (@hollywilloughby) Ghost Joy dress, £95, Ghost RELATED ARTICLESMORE FROM AUTHOR Rochelle Humes has launched a gorgeous new edit with Next Shop the YOU Magazine Instagram YOU picks the best new-in buys from M& S Popular in Fashion Laura Jackson has teamed up with Next for the chicest knitwear January 22, 2020 Holly Willoughby’ s birthday dress is another Zara bargain February 10, 2020 The Instagram-famous & Other Stories wool blazer is back in stock August 31, 2022 Lorraine just wore Emma Willis’ Next collection from head to toe March 17, 2020 The prettiest spring dresses under £100 March 1, 2022 Everyone is buying Holly’ s gorgeous gingham Oasis dress May 14, 2020 13 bargain dresses to buy in ASOS’ s extra 20 per cent June 10, 2020 This £20 H& M dress is set to be the social media June 26, 2020 Stacey Solomon x Primark is back for a third collection with July 20, 2020 Searches for this perfect heatwave summer top style are up 5000% August 10, 2020 Popular CategoriesFood2704Life2496Fashion2240Beauty1738Celebrity1261Interiors684 Sign up for YOUMail Thanks for subscribing Please check your email to confirm (If you don't see the email, check the spam box) Fashion Beauty Celebrity Life Food Privacy & Cookies T&C Copyright 2022 - YOU Magazine. All Rights Reserved