John Lewis names the defining products of 2021 - YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Sign in Welcome!Log into your account Forgot your password? Password recovery Recover your password Search Sign in Welcome! Log into your account Forgot your password? Get help Password recovery Recover your password A password will be e-mailed to you. YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Home Life Tents air fryers trampolines and Crocs named defining products of 2021 by John Lewis By You Magazine - October 12, 2021 We all know that the past 18 months have been rather different to most other years – 2020 and 2021 have both been shaped by the pandemic in every way imaginable and nothing paints a more accurate picture of our collective lives than looking at our shopping habits. John Lewis’ huge Shop, Live, Look 2021 report has done just that and summed up exactly what our lives have looked like, according to what we’ve been buying over the past year. It found that products including tents, air fryers, trampolines, Speedos and Crocs all defined the year due to various different reasons, such as a rise in staycations, cooking at home, children being at home more, wild swimming and choosing comfort over style. John Lewis Crocs Classic Platform Clogs, £44.99, John Lewis The full top 10 list of defining products of 2021 according to John Lewis is as follows: Tents +650 per cent Air fryers +400 per cent Trampolines +270 per cent Hot tubs +200 per cent Pizza ovens +195 per cent Big TVs +146 per cent Speedos +100 per cent Corner sofas +95 per cent Crocs +58 per cent Smart home security +10 per cent As well as the defining products of 2021, the report also found that TV became our main fashion and lifestyle influence, as shop windows boarded up and box set binge-watching rose dramatically. One example is Netflix’s Bridgerton influencing us all to buy four-poster beds, patterned tablecloths, cake stands and champagne back in January 2021, while the sixth series of Line of Duty inspired sales of waistcoats to rocket by 114 per cent between May and August. ‘We know the series was behind this trend: prior to it starting, waistcoat sales were tracking down by 75%,’ read the report. John Lewis Morris & Co. Spode 3 Tier Cake Stand, £55, John Lewis Meanwhile, the Tokyo Olympics had a direct impact on sales, too: after Gold medallist Tom Daley was spotted knitting in the stands, sales of knitting kits increased by 87 per cent. And thanks to 13-year-old skateboarder Sky Brown bagging bronze for Team GB, skateboard sales soared by 33 per cent. John Lewis Wool Couture Fair Isle Striped Socks Knitting Kit, £29.99, John Lewis Of course, as some sales rocketed, other declined, yet another sign of the times: filing cabinets were officially taken off of John Lewis’ shelves (thanks to digital and paperless cloud storage), while sales of travel accessories, children’s party clothes, briefcases, neck ties, thongs, and make-up bags all fell dramatically – with nowhere to go, be that holidays, work or socialising, none of these items were anyone’s top priority in 2021. Fascinating stuff… RELATED ARTICLESMORE FROM AUTHOR Everything we know about The Crown season 5 Aldi s exercise equipment is on sale with up to 50% off The best Halloween events for 2022 across the UK Popular in Life The You magazine team reveal their New Year s resolutions December 31, 2021 Susannah Taylor The TLC tools your body will love January 23, 2022 How to stop living in fear February 6, 2022 Susannah Taylor My pick of the fittest leggings February 27, 2022 Women’ s Prize for Fiction 2022 winner announced June 17, 2022 These BBC dramas are returning for a second series June 30, 2022 Susannah Taylor gives the lowdown on nature s little helper – CBD April 17, 2022 The baby names that are banned across the world April 27, 2022 The Queen has released her own emojis May 26, 2022 Sally Brompton horoscopes 27th June-3rd July 2022 June 26, 2022 Popular CategoriesFood2704Life2496Fashion2240Beauty1738Celebrity1261Interiors684 Sign up for YOUMail Thanks for subscribing Please check your email to confirm (If you don't see the email, check the spam box) Fashion Beauty Celebrity Life Food Privacy & Cookies T&C Copyright 2022 - YOU Magazine. All Rights Reserved