The mascara that sold out in seven minutes is back in stock - YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Sign in Welcome!Log into your account Forgot your password? Password recovery Recover your password Search Sign in Welcome! Log into your account Forgot your password? Get help Password recovery Recover your password A password will be e-mailed to you. YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Home Beauty The mascara that sold out in seven minutes is back in stock By You Magazine - August 11, 2022 New mascaras are ten to the dozen, but when one sells out in mere minutes of its initial launch, you know it’s worth taking note of. This is exactly what happened when Irish beauty brand Sculpted by Aimee Connolly debuted its mascara in the UK in February – it sold out in just seven minutes. Sculpted by Aimee Connolly The brand, which was founded by top make-up artist Aimee Connolly in 2016, aims to create fuss-free products that make applying make-up easier. The launch of its My Mascara was the brand’s first foray into eye make-up, so this was big news for beauty fans everywhere. However, if you missed out the first time, we have good news for you as the £17 mascara is now back in stock. Described as an ‘ultra black, volume and lengthening mascara designed to lift, lengthen and define,’ the super black pigment formula is kind to lashes – it’s infused with Vitamin B5 which conditions, nourishes and moisturises each lash. Sculpted by Aimee Connolly Sculpted by Aimee Connolly My Mascara, £17, Boots Speaking of the mascara, Aimee said: ‘I have been trying to create the perfect mascara for a long time now which is why its taken us so long to come to market with one. It’s so hard to find a mascara that does both – lengthens and gives volume. My Mascara does just that! ‘This has been in the pipeline for a long time and we tested so many formulas until we felt we got the one that encompasses everything I wanted from a mascara. And so My Mascara was born!’ Sculpted by Aimee Connolly The Sculpted by Aimee Connolly mascara has earned itself over 130 five-star reviews on the Boots website, with shoppers calling it ‘amazing’ and the ‘best mascara ever’. One reviewer wrote: ‘Amazing! Hands down the best mascara I’ve ever used. I have long lashes and always need to curl them first but with this mascara I don’t, it’s unreal – the best!!’ And another commented that people kept asking if she had false lashes when wearing the Sculpted by Aimee Connolly mascara. READ MORE: The new No7 mascara that sold once every 20 seconds RELATED ARTICLESMORE FROM AUTHOR You could get paid to test Liberty’ s Beauty Advent Calendar People are obsessed with this Revlon hair drying tool A new drop of Boots Star Gifts has landed for Christmas 2022 Popular in Beauty People are seriously impressed with Primark’ s £8 skinny curling tongs December 16, 2019 Boots is giving away free lipsticks to celebrate the launch of January 23, 2020 This long-lasting eyebrow product is getting rave reviews and is just June 21, 2021 These Liz Earle gift sets are on sale just in time March 5, 2020 WIN A Kiehl’ s skincare heroes bundle worth £104 July 24, 2020 Cult skincare brand Sunday Riley is branching out into hair products April 24, 2020 Superdrug is holding a huge BOGOF sale on all cosmetics for May 28, 2020 Your salon could charge you extra for overgrown roots and bad June 25, 2020 Facial steamers Why searches for this beauty gadget were up 400 July 10, 2020 Lush subscription boxes have arrived and they contain exclusive new products August 3, 2020 Popular CategoriesFood2704Life2496Fashion2240Beauty1738Celebrity1261Interiors684 Sign up for YOUMail Thanks for subscribing Please check your email to confirm (If you don't see the email, check the spam box) Fashion Beauty Celebrity Life Food Privacy & Cookies T&C Copyright 2022 - YOU Magazine. All Rights Reserved