We put the No7 Lash Extender Fiber Mascara to the test – YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Sign in Welcome!Log into your account Forgot your password? Password recovery Recover your password Search Sign in Welcome! Log into your account Forgot your password? Get help Password recovery Recover your password A password will be e-mailed to you. YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Home Beauty The new No7 mascara that sold once every 20 seconds By Kanika Banwait - February 9, 2022 No7 at Boots has become an extremely reliable and trusted beauty label over the years – so much so, that it’s been dubbed as the ‘nation’s number one skincare brand’. Not only does it offer a wide range of make up and skincare essentials, but the products are also purse-friendly when it comes to price. The experts at No7 are constantly impressing shoppers with their new creations, and it seems their latest mascara is no different. No7’s brand new Lash Extender Fiber Mascara sold one every 20 seconds on its first day of launch in January, and was the number one bestselling mascara sold in Boots during the first two weeks it was available. View this post on Instagram A post shared by No7 (@no7uk) So what makes it so great? No7 promise ‘three times more volume and unstoppable length’ from its latest launch. The formula is enriched with bamboo fibres that build lashes up and out for an extended effect, making it great for noticeably longer and fuller-looking lashes. The mascara is also formulated with algae extract to help improve the look of lash density and volume, without flaking or clumping. No7 Lash Extender Fiber Mascara Black, £14.95, Boots Rosie Harris, Head of Global Product Development at No7 Cosmetics, said: ‘At No7 we pride ourselves on bringing breakthrough innovations and formulas to our customers. We know that women want the dramatic false lash length look, without the trouble of false lashes so we created our new No7 Lash Extender Fiber Mascara with this in mind.’ With impressive promises such as these, we just had to give it a try… No7 Lash Extender Fiber Mascara review My eyelashes are prone to clumping together when I wear mascara, so I was particularly interested to see how well they’d resist with No7’s new offering. The first thing I noticed was how smooth it was upon application. It glided right on and my lashes instantly looked lengthened. Below is a photo with the mascara on one eye, for comparison. When I applied the mascara to both eyes, I definitely felt I had achieved the false lash effect in terms of length. My lashes looked lifted and fanned out, although I didn’t notice much of a difference to the density. But as my hair is black anyway, it may be more prominent on lighter lashes. If eyelash length and lift is your top priority, this is definitely a good option. The mascara dried quickly and didn’t weigh my lashes down at all, leaving me with a solid feathered set that lasted. Now’s a good time to buy too, as Boots is running a number of deals on No7 products at the moment. Head to the website to see more. READ MORE: The £11 mascara that’s causing a sensation RELATED ARTICLESMORE FROM AUTHOR You could get paid to test Liberty’ s Beauty Advent Calendar People are obsessed with this Revlon hair drying tool A new drop of Boots Star Gifts has landed for Christmas 2022 Popular in Beauty People are seriously impressed with Primark’ s £8 skinny curling tongs December 16, 2019 Boots is giving away free lipsticks to celebrate the launch of January 23, 2020 This long-lasting eyebrow product is getting rave reviews and is just June 21, 2021 These Liz Earle gift sets are on sale just in time March 5, 2020 WIN A Kiehl’ s skincare heroes bundle worth £104 July 24, 2020 Cult skincare brand Sunday Riley is branching out into hair products April 24, 2020 Superdrug is holding a huge BOGOF sale on all cosmetics for May 28, 2020 Your salon could charge you extra for overgrown roots and bad June 25, 2020 Facial steamers Why searches for this beauty gadget were up 400 July 10, 2020 Lush subscription boxes have arrived and they contain exclusive new products August 3, 2020 Popular CategoriesFood2704Life2496Fashion2240Beauty1738Celebrity1261Interiors684 Sign up for YOUMail Thanks for subscribing Please check your email to confirm (If you don't see the email, check the spam box) Fashion Beauty Celebrity Life Food Privacy & Cookies T&C Copyright 2022 - YOU Magazine. All Rights Reserved