Instagram is loving this £18 Matalan floral dress – and it's perfect for the heatwave Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Sign in Welcome!Log into your account Forgot your password? Password recovery Recover your password Search Sign in Welcome! Log into your account Forgot your password? Get help Password recovery Recover your password A password will be e-mailed to you. YOU Magazine Fashion Beauty Celebrity Health Life Relationships Horoscopes Food Interiors Travel Home Fashion Instagram is loving this £18 floral dress – and it’ s perfect for the heatwave By You Magazine - August 7, 2020 Sometimes when a dress earns cult status online, it’s a designer piece that sits in the hundreds or even thousands of pounds. But other times, it’s an affordable bargain from a high street store – and let’s be honest, those times are our favourites. The newest frock on the block comes courtesy of Matalan, and it’s a timeless floral beauty that will never go out of style. From the ditsy print to the angel sleeves to the universally flattering silhouette, it’s a dream of a summer dress that will slot seamlessly into any wardrobe. Oh, and did we mention that it’s only £18? View this post on Instagram A post shared by Fran Bacon (@thefashion_lift) The purse-friendly piece, which taps into 2020’s ongoing pink dress trend, has already been styled by many of Instagram’s most popular faces in partnership with the brand, giving us plenty of inspiration for everything from romantic date nights to picnics in the park. View this post on Instagram A post shared by Lucy Nicholls (@lucy.nicholls_) ‘It’s the Goldilocks of dresses, not too short, not too long, just perfect,’ says Vickie of @inpolife. ‘The frill to the hem has to be my favourite detail and made me feel all swishy and fabulous.’ ‘Oh how I love finding a dress that I can wear for multiple occasions,’ agrees Anna Cascarina. ‘This ditsy floral dress is super soft and comfy so perfect for a summer’s picnic, or can be dressed up with heels or even with a smart blazer for work. And at only £18, it’s a win win!’ View this post on Instagram A post shared by IN NO PARTICULAR ORDER (@inpolife) With endorsements as glowing as this, we predict that a flurry of sales will follow – and reviewers on the Matalan website say the purchase is well worth it, particularly with the surge of sunny weather the UK is expecting over the next few weeks. ‘Just received today and really pleased, it is much brighter than in the photo,’ one wrote. ‘I am sure I will get a few years out of it as will not date. Perfect for the hot spell that is forecast.’ View this post on Instagram A post shared by L U C Y ? Yorks (@__itslucy__) View this post on Instagram A post shared by Anna Cascarina content creator (@annacascarina) Short Sleeve Floral Midi Dress, £18, Matalan Sizes from 8-20 are in stock on the Matalan website now – in a reply to a comment on her post, Vickie reports that it runs fairly true to size, while Lucy Nicholls opted for an oversized fit ‘for comfort and room for all the sandwiches’ (a girl after our own hearts). But whatever fit you opt for, just make sure you do it swiftly, as we don’t imagine this little gem will stick around on the virtual shelves for long. RELATED ARTICLESMORE FROM AUTHOR Rochelle Humes has launched a gorgeous new edit with Next Shop the YOU Magazine Instagram YOU picks the best new-in buys from M& S Popular in Fashion Laura Jackson has teamed up with Next for the chicest knitwear January 22, 2020 Holly Willoughby’ s birthday dress is another Zara bargain February 10, 2020 The Instagram-famous & Other Stories wool blazer is back in stock August 31, 2022 Lorraine just wore Emma Willis’ Next collection from head to toe March 17, 2020 The prettiest spring dresses under £100 March 1, 2022 Everyone is buying Holly’ s gorgeous gingham Oasis dress May 14, 2020 13 bargain dresses to buy in ASOS’ s extra 20 per cent June 10, 2020 This £20 H& M dress is set to be the social media June 26, 2020 Stacey Solomon x Primark is back for a third collection with July 20, 2020 Searches for this perfect heatwave summer top style are up 5000% August 10, 2020 Popular CategoriesFood2704Life2496Fashion2240Beauty1738Celebrity1261Interiors684 Sign up for YOUMail Thanks for subscribing Please check your email to confirm (If you don't see the email, check the spam box) Fashion Beauty Celebrity Life Food Privacy & Cookies T&C Copyright 2022 - YOU Magazine. All Rights Reserved