Achieving financial empowerment through technology TechRadar
Achieving financial empowerment through technology TechRadar Skip to main content TechRadar is supported by its audience. When you purchase through links on our site, we may earn an affiliate commission. Here's why you can trust us. Achieving financial empowerment through technology By Ben Ramsden published 11 July 2022 How tech can enhance SMEs (Image credit: Unsplash) It goes without saying that it is a tough environment for small and medium-sized (SME (opens in new tab)) business owners across the UK as they grapple with high inflation and cost of living crisis combined with post-pandemic trading challenges. As a result, many small business (opens in new tab) owners are now focusing the trajectory of their business recovery and on caring for themselves, as well as their business' needs.About the author Ben Ramsden is Head of SME at PayPal UK (opens in new tab). Insights from PayPal UK's recent 2022 Business of Change report reveal that three-quarters (78%) of small business owners, believe the cost-of-living crisis will be the biggest threat to their business over the next year. The main challenges cited by Britain's entrepreneurs include maintaining a steady cash flow, managing their own mental health, and coping with the increase in cost of raw materials. While the rising cost of living is having a knock-effect on business overheads and expenses, it is also affecting consumer confidence and spending habits. Worryingly, over a quarter (27%) fear their business might fail as a direct result of tough financial conditions in the next 12 months and, despite overcoming so much already, SMEs are now saying they fear this year could in fact be their toughest yet. Entrepreneurs investing in themselves However, looking ahead there is room for optimism. Almost a third (31%) of SMEs we surveyed say they still feel a sense of success or achievement in themselves after what they've been through, and the challenges successfully navigated to take them to this point. Encouragingly, many are feeling optimistic about new opportunities in the future. We can also see strong signs of financial health as many small businesses are making smart investments in innovative solutions and implementing new technology to advance their business' growth ambitions. These are small markers that indicate small business owners are in the right headspace to ensure their business is ready to thrive in the months and years to come. One of the strongest benchmarks for seeing SMEs achieving financial control is reclaiming their business confidence through upskilling and investing in themselves. In fact, a third of SMEs say they've taken steps to upskill themselves through finance apps to develop their own financial literacy skills and help manage company finances. Understanding technology and having the right tools in place remains key for financial empowerment and establishing independence as an SME navigating the current trading environment. It helps improve efficiencies to support the day-to-day running of a business, allowing entrepreneurs to focus on what they do best – driving the success of their business. Where do they grow from here Running a financially healthy business is both a time saver and stress reducer, allowing SMEs to prioritize and invest in the right tools to support both business and personal needs. From my experience of supporting SMEs, it's clear that time reclaimed becomes an opportunity for a business to renew its focus on growth. Interestingly last year, almost half (45%) of small businesses in PayPal's Business of Change 2021 study suggested that investing in new payment (opens in new tab) options and technology would give them an opportunity to expand in the future. Achieving financial wellbeing requires flexible tools which support and empower SMEs in growing their business. We've featured the best productivity apps. (opens in new tab) Ben RamsdenBen Ramsden is Head of SME at PayPal. Are you a pro? Subscribe to our newsletter Sign up to theTechRadar Pro newsletter to get all the top news, opinion, features and guidance your business needs to succeed! Thank you for signing up to TechRadar. You will receive a verification email shortly. There was a problem. Please refresh the page and try again. MOST POPULARMOST SHARED1The iPhone 14 Pro is made of the wrong stuff; the Pixel 7 proves that to me2Stop saying Mario doesn't have an accent in The Super Mario Bros. Movie3Google Pixel Tablet is what Apple should've done ages ago4RTX 4090 too expensive? Nvidia resurrects another old favorite5More than one million credit card details leaked online1The iPhone 14 Pro is made of the wrong stuff; the Pixel 7 proves that to me2iPhone 15 tipped to come with an upgraded 5G chip3If this feature succeeds for Modern Warfare 2, Microsoft can't ignore it4Apple October launches: the new devices we might see this month5The Rings of Power episode 8 trailer feels like one big Sauron misdirect Technology Magazines (opens in new tab)● (opens in new tab)The best tech tutorials and in-depth reviewsFrom$12.99 (opens in new tab)View Deal (opens in new tab)