Activision's deal with YouTube is reportedly valued at $160m - almost doubling its prior deal with Twitch Eurogamer.net If you click on a link and make a purchase we may receive a small commission. Read our editorial policy. Activision's deal with YouTube is reportedly valued at $160m - almost doubling its prior deal with Twitch The agreement is thought to have included "significant incentive clauses for ad sales and viewership targets". News by Vikki Blake Contributor Updated on 16 Feb 2020 9 comments The "exclusive worldwide third-party provider" deal for livestreaming between YouTube and Activision Blizzard is reportedly worth $160 million (£122m). Activision Blizzard announced the deal with YouTube a few weeks ago, saying the "multi-year strategic relationship to power new player experiences" would see Google Cloud serve as the "preferred provider for Activision Blizzard's game hosting infrastructure", and YouTube as its "exclusive streaming partner worldwide", excluding China. The details of the deal weren't specified at the time, but by comparison, a similar deal Activision struck with Twitch in 2018 was thought to be worth around $90 million. The Esports Observer reports the deal - which sees YouTube, not Twitch, host the live broadcasts of the inaugural Call of Duty League season, as well as Overwatch League's 2020 season - included "significant incentive clauses for ad sales and viewership targets". Google says Activision Blizzard "turned to Google Cloud because of its highly reliable global footprint, advanced data analytics and artificial intelligence (AI) capabilities, and commitment to open source, creating a platform for building future gaming innovations". It's a massive deal for YouTube, which has been struggling to compete with streaming industry leaders Twitch and Mixer. "This is an exciting year for Activision Blizzard Esports as we head into the inaugural season of Call of Duty League and our first ever season of homestands for Overwatch League all around the world," Pete Vlastelica, CEO of Activision Blizzard Esports said at the time. Become a Eurogamer subscriber and get your first month for £1 Get your first month for £1 (normally £3.99) when you buy a Standard Eurogamer subscription. Enjoy ad-free browsing, merch discounts, our monthly letter from the editor, and show your support with a supporter-exclusive comment flair! Support us View supporter archive More News Splatoon 3 Amiibos will be out next month Ink-coming! 3 Fans think Phil Spencer's shelf is teasing the Xbox Game Pass streaming box UPDATE: Xbox confirms old Keystone prototype. 59 Modder dives into Demon's Souls files following PS5 jailbreak, discovers fabled Ring of the Chieftain Who knows what's nexus? 4 Google announces cloud gaming Chromebooks less than a fortnight after Stadia shutdown GeForce Now preinstalled. 11 Latest Articles Preview Football Manager's new Console edition is the best you'll get without a PC Getting Touch-right. Splatoon 3 Amiibos will be out next month Ink-coming! 3 Fans think Phil Spencer's shelf is teasing the Xbox Game Pass streaming box UPDATE: Xbox confirms old Keystone prototype. 59 Modder dives into Demon's Souls files following PS5 jailbreak, discovers fabled Ring of the Chieftain Who knows what's nexus? 4 Supporters Only Premium only Off Topic: Take a minute to appreciate Cookin' with Coolio's incredible scallops recipe. What a great book. Premium only Off Topic: Reading City of Glass in comic form "Where exactly am I going?" Premium only Off Topic: Il Buco is a transporting film about a really big hole Underlands. Off-Topic Netflix handled Sandman brilliantly It was Dreamy. 9 Buy things with globes on them And other lovely Eurogamer merch in our official store! Explore our store