EA acquires Glu Mobile for a hefty $2.1bn Eurogamer.net If you click on a link and make a purchase we may receive a small commission. Read our editorial policy. EA acquires Glu Mobile for a hefty $2.1bn Sticking together. News by Emma Kent Contributor Updated on 9 Feb 2021 28 comments It's up there with some of the biggest gaming acquisitions in history, but until today you might never heard of Glu Mobile. Well, Glu sure has EA interested, as EA has acquired the American developer for a cool $2.1bn (£1.52bn). If the name hadn't already given it away, Glu Mobile has a number of highly successful mobile franchises in its portfolio, including Kim Kardashian: Hollywood, Diner Dash, MLB Tap Sports Baseball, Covet Fashion, Disney Sorcerer's Arena and more. It describes itself as "the leader in 3D freemium mobile gaming", and it seems this is what caught EA's attention. Watch on YouTube Kim Kardashian: Hollywood trailer "Our acquisition of Glu combines amazing teams and deeply-engaging products to create a mobile games leader with proven expertise across many fast-growing genres," EA CEO Andrew Wilson said in a press release. "Mobile continues to grow as the biggest gaming platform in the world, and with the addition of Glu's games and talent, we're doubling the size of our mobile business. With a deep IP portfolio and an expanding global audience, we'll deliver more exciting experiences for our players and drive further growth for Electronic Arts." The press release also reveals EA and Glu's mobile portfolios, when combined, include "more than 15 top live services across fast-growing genres with a combined $1.32bn (£958m) in bookings over the last twelve months". EA also believes its sports IPs and distribution capabilities will combine well with Glu's expertise in creating and monetising sports and casual mobile games. If all goes to plan, the deal should close during the quarter ending 31st June. Although the deal doesn't quite reach the dizzying heights of the $7.5bn Microsoft acquisition of ZeniMax (which is due an EU ruling by 5th March), the Glu Mobile deal is close to Microsoft's acquisition of Mojang in 2014 (for $2.5bn or £1.81bn) and pricier than Facebook's 2014 acquisition of Oculus VR for $2bn (£1.45bn). Still, I'd say $2.1bn is nothing to sniff at. Become a Eurogamer subscriber and get your first month for £1 Get your first month for £1 (normally £3.99) when you buy a Standard Eurogamer subscription. Enjoy ad-free browsing, merch discounts, our monthly letter from the editor, and show your support with a supporter-exclusive comment flair! Support us View supporter archive More News Google announces cloud gaming Chromebooks less than a fortnight after Stadia shutdown GeForce Now preinstalled. 4 Atari will hold RollerCoaster Tycoon rights for another decade Ups and downs. 7 Lady Dimitrescu will be a tad smaller in Resident Evil Village's Mercenaries DLC Level the playing field. 1 Overwatch 2 suffers another DDoS attack and character roster bugs Mei Mei. 13 Latest Articles Digital Foundry Nvidia GeForce RTX 4090: a new level in graphics performance The Digital Foundry video review - and how the new GPU champion delivers for 4K 120fps gaming. Feature Evercore Heroes wants to wind people up the right way "There's less rage at them, because they didn't end your fun." Google announces cloud gaming Chromebooks less than a fortnight after Stadia shutdown GeForce Now preinstalled. 4 Genshin Impact Path of Gleaming Jade dates, login event rewards Including other anniversary rewards and how to claim them. Supporters Only Premium only Off Topic: Take a minute to appreciate Cookin' with Coolio's incredible scallops recipe. What a great book. Premium only Off Topic: Reading City of Glass in comic form "Where exactly am I going?" Premium only Off Topic: Il Buco is a transporting film about a really big hole Underlands. Off-Topic Netflix handled Sandman brilliantly It was Dreamy. 9 Buy things with globes on them And other lovely Eurogamer merch in our official store! Explore our store