Microsoft buying Activision Blizzard isn t just a question of what it means for the games

Microsoft buying Activision Blizzard isn t just a question of what it means for the games

Microsoft buying Activision Blizzard isn't just a question of what it means for the games Eurogamer.net If you click on a link and make a purchase we may receive a small commission. Read our editorial policy. Microsoft buying Activision Blizzard isn't just a question of what it means for the games Change won't come easy. Opinion by Martin Robinson Editor-in-chief Updated on 18 Jan 2022 230 comments Wow indeed. The thunderclap of the news of Microsoft's acquisition of Activision Blizzard for $68.7bn - the largest in the brief history of video games, and grossly overshadowing the $7.5bn Microsoft paid up for Bethesda - is still ringing noisily. The reverberations won't let up for some time, and right now there's a scramble to simply understand what it all means. Will Call of Duty be an Xbox console exclusive? Is this predominantly a play for mobile, given King's presence in Activision's stable and Microsoft's absence in that space? When's Singularity hitting Games Pass? Does this mean we might finally be getting a new DJ Hero?!?! Who knows, frankly, for today's announcement, delivered in the dead prose that's had all life and most meaning sucked dry as it's passed the desk of a dozen lawyers before being pushed live, was thin on details. Watch on YouTube Eurogamer Newscast Special: Xbox buying Activision Blizzard. We know the cold, hard facts - the lucrative franchises that Microsoft stands to gain such as Call of Duty, Warcraft and Overwatch, the studios of immense talent it inherits and that eye-watering $68.7bn that caps it all - but some other all-important details remain elusive. We don't know, for example, exactly what it all means for Activision CEO Bobby Kotick, whose further presence at the company remains a fuzzy blot amidst it all. It's clear, though, that the controversial leader is set for a bumper pay day when he inevitably cashes out once the process is complete - an implied detail amidst all this which makes this acquisition particularly hard to swallow. To back up Nadella's line on walking the walk, in the immediate aftermath of the news Microsoft proudly presented a snapshot of its diverse leadership team. It certainly makes it hard to celebrate, and gave the investor's call that followed immediately after the news an awkward edge. Kotick himself called in on a scratchy phone line, while Microsoft CEO Satya Nadella's triumphant opening remarks rang a little hollow in the moment - addressing the issues that Activision Blizzard have publicly faced, and the trials its employees have faced, his promise to 'not only talk the talk but walk the walk' felt like nothing but hot air with no immediate action in sight. They're questions that Microsoft has begun to address, though the answers still aren't ready for public scrutiny with the call coming to an abrupt halt rather than being thrown to the floor. It is, as it has been throughout the entire Activision Blizzard scandal, a mess, though there's the implied hope that Microsoft - a company that's not without its own blemishes, it must be stated - can come in and address those concerns. For the Activision Blizzard employees who've had to endure so much already, there's perhaps fresh optimism that the change that's so desperately needed might be accelerated by this all. It's Kotick's presence - and how he looks set for a considerable payday - that overshadows all else. Then maybe, after all that, there might be hope for a new Pitfall, for a Call of Duty that's revitalised and re-energised, for talented teams to do great work. But such details seem so long down the road. Before we can get to that, there's so much more than just the games to consider. Become a Eurogamer subscriber and get your first month for £1 Get your first month for £1 (normally £3.99) when you buy a Standard Eurogamer subscription. Enjoy ad-free browsing, merch discounts, our monthly letter from the editor, and show your support with a supporter-exclusive comment flair! Support us View supporter archive More Opinions Opinion Stadia was doomed from the start by putting ownership prices on something that never felt like ownership Dark clouds forming. 123 Opinion With the new PS Plus Premium and Extra, Sony opts for the car boot sale approach to catalogue gaming Trash Panic. 103 Opinion The new PlayStation Plus still feels like a missed opportunity You're Spartacus? 116 Opinion Until Starfield and Redfall's delay I guess I didn't fully understand Game Pass Adventures in the screens trade. 119 Latest Articles Atari will hold RollerCoaster Tycoon rights for another decade Ups and downs. 7 Jelly Deals Logitech's G Pro X gaming headset is its lowest-ever price during Amazon's Early Access sale Prime Members can get it for just £52. Jelly Deals Save over £500 off the retail price on this beefy ASUS TUF Dash gaming laptop from Amazon Under £1080 for an RTX 3070 laptop. Lady Dimitrescu will be a tad smaller in Resident Evil Village's Mercenaries DLC Level the playing field. 1 Supporters Only Premium only Off Topic: Take a minute to appreciate Cookin' with Coolio's incredible scallops recipe. What a great book. Premium only Off Topic: Reading City of Glass in comic form "Where exactly am I going?" Premium only Off Topic: Il Buco is a transporting film about a really big hole Underlands. Off-Topic Netflix handled Sandman brilliantly It was Dreamy. 9 Buy things with globes on them And other lovely Eurogamer merch in our official store! Explore our store
Share:
0 comments

Comments (0)

Leave a Comment

Minimum 10 characters required

* All fields are required. Comments are moderated before appearing.

No comments yet. Be the first to comment!