Certain Affinity appoints industry veteran Paul Sams as president and COO VGC Open main menu Lengthy FIFA players MultiVersus characters Disney Dreamlight recipe list First for Video Game News Follow VGC Certain Affinity appoints industry veteran Paul Sams as president and COOIt aims to become “a household name” with the help of the ex-Blizzard and Ready at Dawn exec Video Game News 16th Sep 2022 / 4:40 pm Posted by Tom IvanVeteran industry executive Paul Sams has joined Certain Affinity as the studio’s president and chief operating officer. Sams previously spent 20 years at Blizzard, where he held multiple roles including COO, and more recently he was CEO at The Order: 1886 and Lone Echo studio Ready at Dawn. Based in Austin, Texas, Certain Infinity is a prolific support studio founded in 2006 by CEO Max Hoberman, who was formerly multiplayer and online lead at Bungie. Halo Infinite Update – September 2022Subscribe to VGC on YouTube It has collaborated on over 30 products and across more than a dozen franchises, including instalments in the Halo and Call of Duty series, as well as Left 4 Dead and Doom. Sams, who has operated as Certain Affinity’s lead strategic advisor for the past three years, will now be charged with spearheading the company’s mission to become a premier lead developer. “I am blown away by what CA has accomplished over the years,” he said. “When I first saw their portfolio of releases I was amazed, and it has only gotten stronger since, including on games the world hasn’t yet seen. “I am excited to bring my years of proven experience growing companies, building beloved franchises, and deeply supporting developers to CA to ensure that their best work is yet to come.” Certain Affinity CEO Hoberman said: “My proudest accomplishment is the value-led, inclusive, and quality focused culture that we’ve built at CA. Bringing Paul on board full-time will allow us to continue to nurture and grow these qualities, scale our business to support our game development aspirations, and frees me up to focus primarily on game development. “It’s been many years since I’ve had the luxury of having my focus primarily targeted at making games, but I’m seriously looking forward to applying the proven skills I have as a developer and a leader to the amazingly talented group we’ve assembled at the company. “I am excited to partner with Paul and our key leaders to guide our company’s evolution to being both a world-class co-developer and a world-class lead developer—and ultimately to Certain Affinity becoming a household name.”Certain Affinity worked on Call of Duty: Modern Warfare Remastered Related Certain Affinity is hiring ‘ experienced Xbox devs’ following ‘ Monster Hunter’ -like exclusive reportsReports earlier this year suggested the project has been in development for some time Last year Certain Affinity said it had signed an agreement to lead development on an original IP which Hoberman called its “most ambitious title to date”. It was later claimed that Certain Affinity was working on a Monster Hunter-style co-op game for Xbox Game Studios. More recently, the company said it had taken on additional Halo Infinite development duties. The studio has been collaborating on the game with Xbox since 2019. Post a comment Related VGC Content Overwatch 2 servers down for some as Blizzard removes two heroes temporarily2 hours ago Modern Warfare 2 s PC trailer promises 500 customisation options16 hours ago Modern Warfare 2 will seemingly require a phone number like Overwatch 21 day ago The Modern Warfare 2 launch trailer is here ahead of this month s release4 days ago Popular Now on VGC1 Harley Quinn voice actor criticises Chris Pratt Mario casting ‘ It should be Charles’ 2 Phil Spencer could be teasing Xbox s game streaming device in a new office photo3 Modern Warfare 2 will seemingly require a phone number like Overwatch 24 Interview How PlatinumGames is betting on Nintendo expertise to shape its future5 Platinum thinks hiring of Nintendo veteran can take the companies relationship to the next level More Video Game News6 Hollow Knight Silksong is officially coming to PS5 and PS4But there's still no release date for the much-anticipated sequel3 weeks ago6 Comments1 US PlayStation shipments were reportedly up 400% last monthPS5 supply appears to be increasing as Christmas approaches1 hour ago1 Comment Overwatch 2 servers down for some as Blizzard removes two heroes temporarilyThe game's rocky launch has caused much fan frustration2 hours ago10 Vince Zampella thinks EA ‘ strayed too far from what Battlefield is’ with 2042"They tried to do a couple of things that were maybe ambitious," says franchise boss3 weeks ago10 CommentsBy commenting on this article you agree to adhere to VGC’s community guidelines. Notice: To display comments please allow the use of Functional Cookies in Cookie Preferences.