What Marketplace Optimisations are evaluated? SISTRIX
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The product description is shorter than 1000 characters. It’s generally recommended to have a description that is more than 1000 characters long. Poor Reviews
This product has an average review rating of under 4.0 points. This product is therefore measurably worse than other products on Amazon. Un-formatted product description
The product description for this product has very little formatting. Long blocks of text, without any formatting, are difficult for potential customers to read. Unverified Reviews
In 2015 only 10% of all reviews were unverified. For this product, the rate of unverified reviews is over 50%. Too few images
This product has less than 6 images from the maximum of 8 allowed. Product images improve rankings and increase the conversion rate. Title is too long
The title of this product is over 200 characters long. Amazon recommends that titles should be kept to under 150 characters. High resolution image not available
High-resolution product images, required for the zoom function on the product details pages, are not available for this product. Title is all lowercase
The Amazon style guide recommends the correct use of capitals. The title for this product is all in lowercase characters. Bullet points not fully populated
There are five bullet point positions available and this product doesn’t use them all. It’s recommended to use all 5 positions for better rankings. Too few reviews
This product has fewer than 10 customer reviews. In general it’s recommended that a product has a minimum of 10 authentic reviews. 17.01.2019 FAQ What is the difference between live data and archive data in the keyword database? Are there any prerequisites that must be met for participation in the educational program? Why aren't all the Google Ads for a domain shown? START and PLUS Packages: The Differences What is the search intent / user intent? How many keywords are monitored? Which search results are used to calculate the Visibility Index? Is the Visibility Index comparable across countries? What is a good Visibility Index value? How often are links updated in the Toolbox? Why aren't all the links found? What is the search volume? Loss of Visibility Index due to Google's Expanded Sitelinks update August 2011? I am a student - how can I benefit from the SISTRIX educational cooperation? I am interested in educational cooperation: What do I have to do? What is the SISTRIX educational cooperation? I am a lecturer - how do I benefit from the SISTRIX educational cooperation? How do I find the most popular shared content for any topic? How do I export the links from the Google Search Console? How do I find out who is linking to my competitors? How often is the data from the Search Console updated? What countries does the SISTRIX Toolbox cover? How are social signals measured in the toolbox? Why does the Optimizer-crawler request my page once every minute? Account & Invoices Back to overview German English Spanish Italian French
What Marketplace Optimisations are evaluated
FAQ What is the difference between live data and archive data in the keyword database? Are there any prerequisites that must be met for participation in the educational program? Why aren't all the Google Ads for a domain shown? START and PLUS Packages: The Differences What is the search intent / user intent? How many keywords are monitored? Which search results are used to calculate the Visibility Index? Is the Visibility Index comparable across countries? What is a good Visibility Index value? How often are links updated in the Toolbox? Why aren't all the links found? What is the search volume? Loss of Visibility Index due to Google's Expanded Sitelinks update August 2011? I am a student - how can I benefit from the SISTRIX educational cooperation? I am interested in educational cooperation: What do I have to do? What is the SISTRIX educational cooperation? I am a lecturer - how do I benefit from the SISTRIX educational cooperation? How do I find the most popular shared content for any topic? How do I export the links from the Google Search Console? How do I find out who is linking to my competitors? How often is the data from the Search Console updated? What countries does the SISTRIX Toolbox cover? How are social signals measured in the toolbox? Why does the Optimizer-crawler request my page once every minute? Account & Invoices Back to overviewGood Amazon search positioning is critical to sales success. To help you with that we asses product listings against a number of criteria and then present that in the section called ‘Optimization’ in the seller / merchant pages and in the vendor / brand pages. This helps you, either as a seller or brand owner, to focus effort on important aspects of a product listing.Product optimisations for merchants and brands
Short product descriptionThe product description is shorter than 1000 characters. It’s generally recommended to have a description that is more than 1000 characters long. Poor Reviews
This product has an average review rating of under 4.0 points. This product is therefore measurably worse than other products on Amazon. Un-formatted product description
The product description for this product has very little formatting. Long blocks of text, without any formatting, are difficult for potential customers to read. Unverified Reviews
In 2015 only 10% of all reviews were unverified. For this product, the rate of unverified reviews is over 50%. Too few images
This product has less than 6 images from the maximum of 8 allowed. Product images improve rankings and increase the conversion rate. Title is too long
The title of this product is over 200 characters long. Amazon recommends that titles should be kept to under 150 characters. High resolution image not available
High-resolution product images, required for the zoom function on the product details pages, are not available for this product. Title is all lowercase
The Amazon style guide recommends the correct use of capitals. The title for this product is all in lowercase characters. Bullet points not fully populated
There are five bullet point positions available and this product doesn’t use them all. It’s recommended to use all 5 positions for better rankings. Too few reviews
This product has fewer than 10 customer reviews. In general it’s recommended that a product has a minimum of 10 authentic reviews. 17.01.2019 FAQ What is the difference between live data and archive data in the keyword database? Are there any prerequisites that must be met for participation in the educational program? Why aren't all the Google Ads for a domain shown? START and PLUS Packages: The Differences What is the search intent / user intent? How many keywords are monitored? Which search results are used to calculate the Visibility Index? Is the Visibility Index comparable across countries? What is a good Visibility Index value? How often are links updated in the Toolbox? Why aren't all the links found? What is the search volume? Loss of Visibility Index due to Google's Expanded Sitelinks update August 2011? I am a student - how can I benefit from the SISTRIX educational cooperation? I am interested in educational cooperation: What do I have to do? What is the SISTRIX educational cooperation? I am a lecturer - how do I benefit from the SISTRIX educational cooperation? How do I find the most popular shared content for any topic? How do I export the links from the Google Search Console? How do I find out who is linking to my competitors? How often is the data from the Search Console updated? What countries does the SISTRIX Toolbox cover? How are social signals measured in the toolbox? Why does the Optimizer-crawler request my page once every minute? Account & Invoices Back to overview German English Spanish Italian French