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New Toolbox Features Overview Aug 2022

From: Steve Paine 25.08.2022These are the major new features that we have added to the Toolbox in recent months, in video and text form. First, the video, and below that, the quick descriptions and links to further information.

SERPs screenshots – 40 countries

View recent SERP screenshots as they were captured by our crawlers, across 40 different countries. This will help you analyse intent, and view similar keywords over different countries.ContentsContentsSERPs screenshots - 40 countriesLive data in tablesContent Planner - Intelligent keyword clusteringInstant On-page analysis Reduced complexity modeAmazon keyword list analysisLive and Improved data for Google AdsChangelog A more detailed overview is available here.The user manual is hereSee an example in the Toolbox

Live data in tables

Enable the new “updated” live data column and see exactly when the keyword was last crawled. Column sorting is possible. The data appears in the table 5 minutes after it is crawled. A more detailed overview of our live data is available here.

Content Planner – Intelligent keyword clustering

Clustering keywords effectively into articles can now be done using the Content Planner. The tool works with Google SERPS data to determine what works in Google. This tool simplifies a process that can take hours or days. You can also see how domains are already ranking for the keywords across the suggested content hub. A more detailed overview is available here.Go to the content planner in the Toolbox

Instant On-page analysis

Nearly all domains listed in the Toolbox now include instant on-page analysis. This gives SEOs a chance to assess domains, competitor domains or client domains more quickly.A more detailed overview is available here.View an example of pre-crawled on-page errors in the Toolbox

Reduced complexity mode

To assist focus at work, or to help with learning SISTRIX, the reduced complexity mode reduces the menu system to the most commonly used features. It also adds accessible help text for the common features. The feature can be found in the account menu. More information is available here.

Amazon keyword list analysis

Find products, brands and sellers for lists of keywords using the Amazon keyword list features. Upload the keyword set and we’ll analyse it for additional information that can help your page optimisation, brand management or competitor analysis. Learn more about the new Amazon data features here. Go directly to the Amazon data

Live and Improved data for Google Ads

As with the SEO data, evaluations of the paid Google ads in the Google search results (Google Ads, formerly AdWords) are now based on our continuously updated live database. We have also improved the capture methods although it should be noted that due to extensive personalisation and timings of the paid search results (not the organic SERPs), there are few cases in which all ad appearances and variations can be found. A more detailed overview is available here.

Changelog

All major changes, updates and new features are documented in the changelog and shared occasionally via our newsletter. From: Steve Paine 25.08.2022Related posts Google announces Helpful Content Update A new type of Google update will be rolled out for the first time next week: the Helpful Content Update. Contrary to... Johannes Beus19. August 2022 Google improves featured snippets (and could make websites redundant as a source) Featured snippets , i.e. a highlighted search result at the beginning of the SERP, are a guarantee for a high level... Johannes Beus16. August 2022 Quality Rater Guidelines Update: More Focus on Quality Refinements in the definitions of quality, E.A.T and YMYL, a new overview document and indications that Google will detect... Steve Paine29. July 2022 German English Spanish Italian French