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McLaren Is Too Cool To Build An SUV
Sep. 14, 2019 6:40 PM ET by Ian Wright Supercars / 7 Comments While other automakers bow to the pressure, McLaren wants to stay pure. Porsche was the first premium car company to build a luxury SUV, a move that was forced upon the German carmaker to get itself out of a financial quagmire that could easily have ended with it being taken over by Mercedes. The Cayenne was a huge success, and financially put Porsche into a position that's allowed the German automaker to keep building faster and faster sports cars. Since then, other brands have followed with great success - including long-time holdouts like Rolls Royce and Lamborghini. McLaren though has just made it abundantly clear, for the thousandth time, that the British supercar maker is not in the slightest bit interested in building an SUV. Beadyeye Beadyeye Beadyeye Beadyeye Talking to Car Sales, McLaren's Sports Series, director of McLaren's Sports Series, Darren Goddard, said the company is watching how competitors are doing with sales of larger vehicles but that: "There is nothing cool about an SUV," and there's no compelling reason for McLaren to get involved in the market. "They are all just chasing volume. It's not pure," he says. Other companies are looking for the growth and extra cash flow, but apparently, McLaren neither has the desire or need for either and plans to cap production at around 6,000 vehicles per year. McLaren McLaren McLaren Even if the British company wanted to, it faces the problem of building a whole new platform for the project and Goddard points out that a lot of the SUVs they would compete with actually ride on a single platform. He's right, as the Porsche Cayenne, Bentley Bentayga, and Lamborghini Urus all ride on Volkswagen Group platforms. While Ferrari, another brand that preaches exclusivity, works on its SUV, McLaren is sticking to its guns and seeing results. McLaren's sales rose 43.9 percent in 2018 with a total of 4,806 vehicles sold. The company is also picking its trends carefully and patiently working on its all-electric hypercar. Bring A Trailer Bring A Trailer Bring A Trailer Bring A Trailer Join The Discussion
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McLaren Senna Ian Wright Associate Editor After working his way through several loosely related careers, Ian finally took the hint and became an automotive journalist and photographer. He spent a few years freelancing before joining up with CarBuzz to combine his love of writing, photography, and cars into one neat package. When Ian is not staring down a lens or into a computer screen writing reviews and features, you can find him in Southern California enjoying winding mountain and canyon roads. If you can’t find him, he’s probably off-roading in the desert. Contact Ian @BothHandDrive @BothHandDrive LoginSign Up Home News Features Car Reviews Car Advice 2021 CarBuzz Awards New Cars Used Cars Future Cars Compare Cars Sell My Car Car Dealerships Buy Here Pay Here Used Car Reviews Popular Tags Cars # Video # TOP # Spy Shots # Reveal # Rumor # Auto Show # Supercar # Tuning # Car Culture # Industry News # Motorsport Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Make Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Car Type SUVs Crossovers Sedans Coupes Trucks Sports Cars Wagons Vans Hatchbacks Convertibles Small Cars Luxury Cars Electric Cars Hybrid Cars Future Cars By Price Up to $15K $15K - $25K $25K - $35K $35K - $45K $45K - $55K $55K - $75K $75K - $100K $100K - $200K $200K - $300K Above $300K Back To Top