BMW And Daimler Announce Merger Kind Of CarBuzz News Features New Cars Used Cars Sell My Car Shopping Tools Car Reviews Car Finder Compare Cars Best Cars Car Dealerships Used Car Reviews Car Advice Home News BMW And Daimler Announce Merger Kind Of

BMW And Daimler Announce Merger Kind Of

Mar. 30, 2018 10:15 AM ET by Michael Accardi Industry News / Comments Welcome to the new era for mobility solutions. BMW and Daimler have announced their intentions to join forces in order to drastically scale their mobility operations. The pair will form a 50-50 joint venture company that will focus on future mobility solutions. Should regulators approve the deal, the companies would work together on projects like car-sharing services, ride-hailing, and parking apps, plus electric vehicle charging. The pair hope this will help them take on technology rivals like Google's Waymo and allow them to respond faster to new urban mobility demands and changing customer wishes. BMW The venture would see Daimler's Car2Go and BMW's DriveNow businesses merged, along with the shared development of services and smartphone apps for ride-hailing, locating parking spots, and recharging electric cars. Already, Car2Go offers Smart Car rentals by the minute, while DriveNow's fleet is made up of Minis and BMW-branded compacts like the i3. Besides size, the merger also brings a degree of insulation for both parties as they are able to share the risk of operating in a highly volatile tech-focused sector with numerous non-traditional players queuing to join the party. The two companies promised they will remain fierce competitors in their respective core businesses. Harald Krüger, Chairman of BMW's Board of Management said the pair will "create a unique digital ecosystem," all while "making it easier for customers to discover the emission-free mobility of the future." Daimler boss, Dieter Zetsche, echoed the sentiment. "We will not leave the task of shaping future urban mobility to others. There will be more people than ever before without a car who will still want to be extremely mobile. We want to combine our expertise and experience to develop a unique, sustainable ecosystem for urban mobility."

Join The Discussion

Add first comment

Gallery

7 Photos Tags: #BMW News #2018 New York Auto Show #Industry News #Technology

Related Cars

BMW i3 LoginSign Up Home News Features Car Reviews Car Advice 2021 CarBuzz Awards New Cars Used Cars Future Cars Compare Cars Sell My Car Car Dealerships Buy Here Pay Here Used Car Reviews Popular Tags Cars # Video # TOP # Spy Shots # Reveal # Rumor # Auto Show # Supercar # Tuning # Car Culture # Industry News # Motorsport Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Make Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Car Type SUVs Crossovers Sedans Coupes Trucks Sports Cars Wagons Vans Hatchbacks Convertibles Small Cars Luxury Cars Electric Cars Hybrid Cars Future Cars By Price Up to $15K $15K - $25K $25K - $35K $35K - $45K $45K - $55K $55K - $75K $75K - $100K $100K - $200K $200K - $300K Above $300K Back To Top