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Volkswagen Ad For EVs Barely Features Any Volkswagen Cars

Aug. 20, 2018 3:41 PM ET by Jared Rosenholtz / 2 Comments But there's an interesting reason why. Electric vehicle sales have been rising, but they are far from becoming the most utilized means of transport in the US. One in five Americans says they would consider buying an EV as their next car, but this number could still be higher. EVs already account for more than 50% of all new vehicles sold in countries like Norway, but the US in nowhere near this level of adoption. Post Dieselgate, Volkswagen is one of the automakers devoted to boosting the popularity of EVs, so it has recently released a commercial to promote EV awareness. The ad isn't actually a VW commercial, but rather a commercial for Electrify America, a subsidiary of Volkswagen Group of America. The group was created back in 2016 to bring awareness to zero-emission technology. Since the commercial isn't for the VW brand specifically, it doesn't star any VW cars. There is a brief cameo by an E-Golf, but the "star" of the ad is the Chevy Bolt. Electrify America is meant to be a brand-neutral endeavor, which explains why the ad also includes appearances by the Honda Clarity, Nissan Leaf, BMW i3, and Hyundai Ionic. We enjoyed the ad, which shows a not-so-implausible Subaru Outback driver with a "Planet Hugger" bumper sticker driving around to the Flinstones theme song. When a Chevy Bolt pulls up next to it, the Jetsons theme plays, signifying that the future has arrived. The commercial is light, but manages to get the point across that modern EVs are more fun to drive and more affordable than ever, at least until that $7,5000 tax credit runs out. Volkswagen Volkswagen

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Chevrolet Bolt EV Volkswagen e-Golf Hyundai Ioniq Hybrid Jared Rosenholtz Editor-at-Large After graduating with an MBA, Jared pursued his love of cars by becoming an automotive journalist. An internship with CarBuzz grew into his current position as Editor At Large. Jared now spends most of his time evaluating new vehicles and chasing the latest news stories in the automotive industry. When he’s not attending Cars & Coffee events on the weekend, Jared loves to watch NFL football and cruise around with the top down in his German convertible. Contact Jared @Carsnbites @jar_rosenholtz LoginSign Up Home News Features Car Reviews Car Advice 2021 CarBuzz Awards New Cars Used Cars Future Cars Compare Cars Sell My Car Car Dealerships Buy Here Pay Here Used Car Reviews Popular Tags Cars # Video # TOP # Spy Shots # Reveal # Rumor # Auto Show # Supercar # Tuning # Car Culture # Industry News # Motorsport Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Make Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Car Type SUVs Crossovers Sedans Coupes Trucks Sports Cars Wagons Vans Hatchbacks Convertibles Small Cars Luxury Cars Electric Cars Hybrid Cars Future Cars By Price Up to $15K $15K - $25K $25K - $35K $35K - $45K $45K - $55K $55K - $75K $75K - $100K $100K - $200K $200K - $300K Above $300K Back To Top