Canoo Could Be The Key To Apple' s Car-Making Dreams CarBuzz News Features New Cars Used Cars Sell My Car Shopping Tools Car Reviews Car Finder Compare Cars Best Cars Car Dealerships Used Car Reviews Car Advice Home News Canoo Could Be The Key To Apple' s Car-Making Dreams
Canoo Could Be The Key To Apple' s Car-Making Dreams
May. 17, 2022 1:23 PM ET by Sebastian Cenizo Rumor / 8 Comments Apple may buy Canoo in a bid to get its own EV off the ground. The success of electric vehicles has really taken off in the last decade, and we have vehicles like the Tesla Model 3 to thank for the wider adoption of EVs. As the world's most valuable automaker, Tesla is making everyone else green with envy, which is why so many are looking to take a slice of the EV pie for themselves. But as many are learning the hard way, it's not nearly as easy as it looks. Apple has been trying and failing to produce its first-ever car, and startup Canoo has also struggled to gain any momentum. But perhaps the key to success is to join forces, and according to a new report from Bloomberg, that may just be in the cards. Canoo Canoo Canoo According to "a person close to both Apple and Canoo," Apple may not be interested in Canoo's technology, but rather its engineers, as Canoo has a number of staff members who have expertise in car interior and exterior design, software, drivetrains, battery technology, and automotive manufacturing, while Apple itself has already poached Canoo's former CEO, Ulrich Kranz, and a number of former Canoo engineers. If this does indeed happen, it appears that Apple would go ahead with its own vision for the Apple Car and would simply use Canoo's human resources to make sure that the car is good enough for mass production. For a tech giant that has no track record in automotive manufacturing, a deal with a relatively experienced automaker could be just the push it needs to finally realize its goals. Apple Apple An acquisition by Apple would certainly benefit the company that created the iPhone, but what benefit would there be for Canoo? After all, its car - the Lifestyle Vehicle - would likely be scrapped. Well, Canoo doesn't seem to have much of a choice: it has been bleeding talent for a long time now, and like Apple, it has failed to make any lasting partnerships with existing automakers stick. With the money of Apple and the engineering know-how of Canoo, a new EV could finally enter the market. Of course, Apple still has a long way to go if it wants to achieve its lofty ambitions of releasing a self-driving car by 2025, but perhaps the input of Canoo will help get the basics of an EV out of the way, allowing Apple to focus on autonomous driving software. We'll bring you more news on this potential deal as we get it. Apple Apple Join The Discussion
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Tesla Model 3 Sebastian Cenizo Senior Editor Sebastian jumped straight into the workplace after high school. Various vocations in sales, logistics, and project management helped him buy and modify several cars over the years, while his passion for motoring journalism saw him contribute to local print media while running car enthusiast clubs. But in 2019, the opportunity to join CarBuzz arrived. Originally handling reviews of new cars, his love of the technical led to writing detailed blog posts on various aspects of car care and ownership. He currently handles news sourcing, writing, and editing, along with social media management and the clarification of patent lingo. In his spare time, he's either reading, driving, or looking to collect more BMW Performance parts for the E82 and E9X platforms. Contact Sebastian @sebz_tsc @sebz_7 LoginSign Up Home News Features Car Reviews Car Advice 2021 CarBuzz Awards New Cars Used Cars Future Cars Compare Cars Sell My Car Car Dealerships Buy Here Pay Here Used Car Reviews Popular Tags Cars # Video # TOP # Spy Shots # Reveal # Rumor # Auto Show # Supercar # Tuning # Car Culture # Industry News # Motorsport Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Make Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Car Type SUVs Crossovers Sedans Coupes Trucks Sports Cars Wagons Vans Hatchbacks Convertibles Small Cars Luxury Cars Electric Cars Hybrid Cars Future Cars By Price Up to $15K $15K - $25K $25K - $35K $35K - $45K $45K - $55K $55K - $75K $75K - $100K $100K - $200K $200K - $300K Above $300K Back To Top