Good Luck Finding A Ford Maverick Chilling On A Dealer Lot CarBuzz News Features New Cars Used Cars Sell My Car Shopping Tools Car Reviews Car Finder Compare Cars Best Cars Car Dealerships Used Car Reviews Car Advice Home News Good Luck Finding A Ford Maverick Chilling On A Dealer Lot

Good Luck Finding A Ford Maverick Chilling On A Dealer Lot

Jun. 08, 2022 9:47 AM ET by Chase Bierenkoven Industry News / 10 Comments Bob Smith's Ford of Scranton isn't going to have that Maverick. You need to go right to Ford. The Ford Maverick has proven to be one very popular truck. No surprise there, really. It's cheap, cheerful, and incredibly usable. Ford had to stop taking orders on them simply because the Blue Oval couldn't make enough to fulfill the demand for the 2022 model year. We can thank the pandemic and resulting supply chain shortages for that one. While we're at it, we can also factor Ford's war against markups into all this. Ford doesn't want dealers getting away with charging hilarious markups on what is supposed to be an affordable, entry-level truck for customers new to the Ford brand. CEO Jim Farley has made his stance on dealers more than clear in the past, and the numbers are starting to reflect that, as Ford's sales report for the month of May shows. Ford Ford Ford Ford Ford's new dealer model, which focuses more on customers ordering direct from Ford than on walking into a dealer to buy a car, means that you'd be damn hard-pressed to find a Maverick chilling at Bob Smith's Ford of Scranton. Instead, dealer stock is basically nonexistent right now. Ford's books say that a whopping 97% of 2022 Maverick retail sales in May came from orders that were previously placed. That means 97% of customers are getting their cars straight from Ford, without having to step foot inside a dealership. That's right in line with the brand's new sales model. Ford Ford Ford Ford Here's a quote from Farley himself showing exactly what we're talking about: "We've got to go to a non-negotiated price. We've got to go 100 percent online. There's no inventory, it goes directly to the customer. And 100 percent remote pick up and delivery." This new fixed-price model means that Ford sells cars for what they're worth, exactly at MSRP plus whatever options you order. Understandably, that's an attractive premise to buyers that have spent the last two or more years hunting a new car while dodging more dealer-shaped bullets than Neo. Ford's drastic restructuring of its dealers is working, but what happens to those dealers in the long term is anyone's guess. Ford Ford Ford Ford

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Ford Maverick Chase Bierenkoven Associate Editor Shortly before applying to law school, Chase decided to take a chance on pursuing his dream job: playing with cars and getting paid for it. Law school was just a means to an end, after all. His first writing job was freelance and barely paid his grocery bill. It quickly turned into a full-time position, eventually leading Chase to join CarBuzz in 2022. Chase now tests cars, and sits comfortably at the news desk when he's not in the driver's seat. In his spare time, Chase can be heard trying to play guitar, or out enjoying Colorado's natural splendor in his BMW M3. Contact Chase @bierenkoven @cbier823 LoginSign Up Home News Features Car Reviews Car Advice 2021 CarBuzz Awards New Cars Used Cars Future Cars Compare Cars Sell My Car Car Dealerships Buy Here Pay Here Used Car Reviews Popular Tags Cars # Video # TOP # Spy Shots # Reveal # Rumor # Auto Show # Supercar # Tuning # Car Culture # Industry News # Motorsport Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Make Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Car Type SUVs Crossovers Sedans Coupes Trucks Sports Cars Wagons Vans Hatchbacks Convertibles Small Cars Luxury Cars Electric Cars Hybrid Cars Future Cars By Price Up to $15K $15K - $25K $25K - $35K $35K - $45K $45K - $55K $55K - $75K $75K - $100K $100K - $200K $200K - $300K Above $300K Back To Top