Ferrari Reveals Future Plans With 15 New Models By 2026 CarBuzz News Features New Cars Used Cars Sell My Car Shopping Tools Car Reviews Car Finder Compare Cars Best Cars Car Dealerships Used Car Reviews Car Advice Home News Ferrari Reveals Future Plans With 15 New Models By 2026

Ferrari Reveals Future Plans With 15 New Models By 2026

Jun. 16, 2022 1:14 PM ET by Chase Bierenkoven Industry News / Comments The Ferrari Purosangue's debut will kick things off. If there's anything to take away from the Ferrari Capital Markets Day presentations it's this: The Ferrari we know is virtually gone. Fifteen new Ferrari models will be launched between 2023 and 2026. At some point within that period, Ferrari will debut its new supercar, along with the first-ever electric Ferrari in 2025. On top of that, the Ferrari Purosangue will debut in September and is projected to make up around 20% of Ferrari's deliveries across its lifespan. Ferrari is also expanding beyond its "Icona," "Supercar" and "Special" series cars, which includes models like the Monza SP1 and 296 GTB. Those will now only make up 5% and 10% of the brand's total volume, respectively. Moreover, Ferrari aims to be totally carbon neutral by 2030. Ferrari Ferrari Ferrari Ferrari Ferrari says that by 2026, 40% of its engines will still be gas-burning, but the other 60% will be hybrid or fully-electric powerplants. We believe Ferrari intends to continue developing its ICE powerplants, with the brand simply saying they're "an essential part of the Company's heritage." Yes, Ferrari capitalizes "company;" and we can't say why. Hybrid powertrains will be derived from Ferrari's learnings in Formula 1, and all of the brand's electric motors will be designed and assembled at Maranello. That includes the battery packs that'll power the upcoming Ferrari EVs. All that is to say that Ferrari knows which way the market is going, and will use hybrid and electric models to become a more profitable brand. Ferrari is investing roughly $4.6 billion USD into what its products, which will include those 15 new models. The Italian marque is also aiming for a 38%-40% EBITDA margin. EBITDA is basically how much money a company makes before any factors like debt or amortization are taken into account. Ferrari Ferrari Ferrari Ferrari "We will continue to draw on our competitive advantages: uniqueness and technological leadership, whilst taking actions to reach carbon neutrality by 2030," said CEO Benedetto Vigna. Ferrari has divided this plan into three of what it calls "scopes." Scope 1 and 2 will consist of biomethane (renewable natural gas) powering Ferrari's trigenerator system, which uses sustainable means to power Maranello operations. The brand will also install further solar panels and use "fuel cell-based systems" to keep the factory running green. Scope 3 will use electrification to reduce the carbon footprint of Ferrari models on the road. The brand aims for a 50% reduction on average per car by 2030, and is exploring solutions to reduce the footprint of its battery production by 30% come 2030. The message here is that Ferrari isn't messing around. The brand wants to become more profitable, more sustainable, and shockingly, more mainstream over the coming years. It used to be Ferrari was a niche brand that built road cars purely to fund its founder's obsession with racing wins. It's safe to say that Ferrari is dead and gone. Ferrari Ferrari Ferrari Ferrari Ferrari

Join The Discussion

Add first comment

Gallery

17 Photos Tags: #Ferrari News #Industry News #Luxury #Supercars

Related Cars

Ferrari Purosangue Ferrari 296 GTB Chase Bierenkoven Associate Editor Shortly before applying to law school, Chase decided to take a chance on pursuing his dream job: playing with cars and getting paid for it. Law school was just a means to an end, after all. His first writing job was freelance and barely paid his grocery bill. It quickly turned into a full-time position, eventually leading Chase to join CarBuzz in 2022. Chase now tests cars, and sits comfortably at the news desk when he's not in the driver's seat. In his spare time, Chase can be heard trying to play guitar, or out enjoying Colorado's natural splendor in his BMW M3. Contact Chase @bierenkoven @cbier823 LoginSign Up Home News Features Car Reviews Car Advice 2021 CarBuzz Awards New Cars Used Cars Future Cars Compare Cars Sell My Car Car Dealerships Buy Here Pay Here Used Car Reviews Popular Tags Cars # Video # TOP # Spy Shots # Reveal # Rumor # Auto Show # Supercar # Tuning # Car Culture # Industry News # Motorsport Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Make Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Car Type SUVs Crossovers Sedans Coupes Trucks Sports Cars Wagons Vans Hatchbacks Convertibles Small Cars Luxury Cars Electric Cars Hybrid Cars Future Cars By Price Up to $15K $15K - $25K $25K - $35K $35K - $45K $45K - $55K $55K - $75K $75K - $100K $100K - $200K $200K - $300K Above $300K Back To Top