Buying A Car With A Crazy Color Could Save You Money CarBuzz News Features New Cars Used Cars Sell My Car Shopping Tools Car Reviews Car Finder Compare Cars Best Cars Car Dealerships Used Car Reviews Car Advice Home News Buying A Car With A Crazy Color Could Save You Money
Buying A Car With A Crazy Color Could Save You Money
Jun. 13, 2022 6:22 PM ET by Chase Bierenkoven Design / Comments Maybe Porsche was on to something with Paint-To-Sample... At least as far as offering wild colors go, Porsche is the current undisputed king. Outside of truly exotic automakers like Lamborghini and Ferrari, the German brand is one of the few places you can truly get any color you want. Now, new studies show that ordering a Porsche 911 (or any car) in a slightly more interesting color could help preserve your resale value. As it turns out, your run-of-the-mill colors like gray, black, silver, and white don't do much to help your car's resale value. Thankfully, they won't necessarily hurt it either. Instead, colors like yellow, orange, and purple can help soften the blows landed by depreciation. Or, you could order a car that has all of the colors on it. Porsche Porsche Sean Wotherspoon/Instagram Porsche A study conducted by iSeeCars has found that yellow, orange, and purple cars can help curb depreciation. That's especially true of yellow, which sees on average, 70% less depreciation than the average car. Despite that, yellow is far from a popular choice for consumers. Part of that is down to a simple fact. Cool colors come on cool cars. You're not going to see a yellow Toyota Camry any time soon. Still, some brands are starting to change that, bringing interesting colors to high-volume cars. The Volkswagen GTI can be ordered in any number of interesting colors, including yellow. The 4Runner offers a similarly interesting array of colors as well. The study also found that so many consumers buy greyscale cars because they assume future buyers will prefer a neutral color. It's a cyclical trap that contributes to the mass of greyscale cars on the road today. The inverse is true for offbeat colors like yellow. Because you don't see those colors often, people are willing to pay a premium for more interesting colors in the used car market. Volkswagen CarBuzz CarBuzz CarBuzz That said, simply buying a car with some wild paint won't always save you. Both gold and brown are far from common colors but depreciate more than even the greyscale colors. A lot of that is down to polarization. Some may like it, and some may not. People pay ridiculous money for a Phoenix Yellow E46 M3 but your average Joe may think it looks like hot garbage. The same can be said for brown and bronze hues. This theory also holds true across different segments, which shows it's not just the people buying six-figure 911s that want a unique color. Sedans, trucks, and SUVs can all benefit from a more interesting color. For a full breakdown, see the gallery below. And next time you go to buy a car, go get The Good Color. iSeeCars iSeeCars iSeeCars iSeeCars Source Credits: iSeeCars Join The Discussion
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22 Photos Tags: #Porsche News #Volkswagen News #Design #Industry News #Pricing Related Cars
Porsche 911 Carrera Volkswagen Golf GTI Chase Bierenkoven Associate Editor Shortly before applying to law school, Chase decided to take a chance on pursuing his dream job: playing with cars and getting paid for it. Law school was just a means to an end, after all. His first writing job was freelance and barely paid his grocery bill. It quickly turned into a full-time position, eventually leading Chase to join CarBuzz in 2022. Chase now tests cars, and sits comfortably at the news desk when he's not in the driver's seat. In his spare time, Chase can be heard trying to play guitar, or out enjoying Colorado's natural splendor in his BMW M3. Contact Chase @bierenkoven @cbier823 LoginSign Up Home News Features Car Reviews Car Advice 2021 CarBuzz Awards New Cars Used Cars Future Cars Compare Cars Sell My Car Car Dealerships Buy Here Pay Here Used Car Reviews Popular Tags Cars # Video # TOP # Spy Shots # Reveal # Rumor # Auto Show # Supercar # Tuning # Car Culture # Industry News # Motorsport Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Make Acura Alfa Romeo Aston Martin Audi Bentley BMW Bollinger Bugatti Buick Cadillac Caterham Chevrolet Chrysler Dodge Ferrari Fiat Fisker Ford Genesis GMC Hennessey Honda Hyundai Infiniti Jaguar Jeep Karma Kia Koenigsegg Lamborghini Land Rover Lexus Lincoln Lordstown Lotus Lucid Motors Maserati Mazda McLaren Mercedes-Benz Mini Mitsubishi Nissan Pagani Polestar Porsche Ram Rimac Rivian Rolls-Royce Spyker Subaru Tesla Toyota Volkswagen Volvo By Car Type SUVs Crossovers Sedans Coupes Trucks Sports Cars Wagons Vans Hatchbacks Convertibles Small Cars Luxury Cars Electric Cars Hybrid Cars Future Cars By Price Up to $15K $15K - $25K $25K - $35K $35K - $45K $45K - $55K $55K - $75K $75K - $100K $100K - $200K $200K - $300K Above $300K Back To Top