New Study Shows iPhone 13 Holds Its Value Better Than the Pixel 6 GA S REGULAR Menu Lifewire Tech for Humans Newsletter! Search Close GO News > Phones
New Study Shows iPhone 13 Holds Its Value Better Than the Pixel 6
Demand still high, even with manufacturing delays
By Cesar Cadenas Cesar Cadenas Writer California State University - Long Beach Cesar Cadenas has been writing about the tech industry since 2016 on a variety of topics like cryptocurrency, video games, the latest gadgets, and much more. lifewire's editorial guidelines Published on December 13, 2021 02:30PM EST Fact checked by Jerri Ledford Fact checked by Jerri Ledford Western Kentucky University Gulf Coast Community College Jerri L. Ledford has been writing, editing, and fact-checking tech stories since 1994. Her work has appeared in Computerworld, PC Magazine, Information Today, and many others. lifewire's fact checking process Tweet Share Email Tweet Share Email Phones Mobile Phones Internet & Security Computers & Tablets Smart Life Home Theater & Entertainment Software & Apps Social Media Streaming Gaming A new report shows how the new iPhone 13 keeps its value longer than Google's Pixel 6 phone as customer demand for the Apple device remains high despite device shortages. The report comes from Sell Cell, an online marketplace for older mobile devices. The company researched trade-in values across 45 vendors' devices to see the data. According to the findings, the iPhone 13 continues to perform well months after launch, while the Pixel 6 has floundered since its release. Octavio Jones/Stringer/Getty Images Consumer interest in Apple’s latest smartphone hasn’t waned. In fact, it’s seeing a steady rise. In the first month, the iPhone 13 series depreciated an average of 24.9 percent, but that depreciation rate fell over time. The Pixel 6, on the other hand, is struggling to compete. Across the five device options, the Pixel 6 line depreciated an average of 42.6 percent in its first month, and that value continues to drop. Despite the initial problems of the iPhone 13, the Pixel 6 seems to be struggling to close the gap. The report suggests that the power of name recognition is fueling this trend. Gary Hershorn/Contributor/Getty Images Sell Cell found that iPhone demand is steady, and people are willing to be patient about getting their hands on one. Even if the Pixel 6 is better than the iPhone 13 in some regard, consumers will still go with Apple's device as it's one they trust and associate with value. Based on its report, Sell Cell recommends the iPhone 13 as the better investment if you plan on selling the device later on. And the overall findings from Sell Cell's study seem to support the theory that iPhone devices tend to depreciate better over time than other brands. Was this page helpful? Thanks for letting us know! Get the Latest Tech News Delivered Every Day Subscribe Tell us why! Other Not enough details Hard to understand Submit More from Lifewire What is the Newest iPhone? (2022) Pixel 6 & 6a: News, Price, Release Date, and Specs How to Turn Off an iPhone 13 Google Pixel Tablet: News and Expected Price, Release Date, Specs; and More Rumors iPhone 13 vs. iPhone 13 Pro: Which Phone is Right for You? Google Pixel 6 Review: Shots Fired iPhone 13: Release Date, Specs, Price, and News Google Pixel Fold: News and Expected Price, Release Date, Specs; and More Rumors Google Pixel 7 & 7 Pro: News, Price, Release Date, Specs & More The Next Google Event: News, Rumors, and Announcements Which iPhone Should You Buy? How to Use the Magic Eraser on the Pixel 6 iPhone 14: Release Date, Specs, Price, and News The 9 Best Smartphones of 2022 iPhone 13 Review: The Best Apple Phone for the Masses Google Phones: A Look at the Pixel Line Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. Cookies Settings Accept All Cookies