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Apple May Be Preparing Its Biggest Product Launch Yet
Bloomberg's Mark Gurman expects to see a lot of new hardware announcements
By Rob Rich Rob Rich News Reporter College for Creative Studies Rob is a freelance tech reporter with experience writing for a variety of outlets, including IGN, Unwinnable, 148Apps, Gamezebo, Pocket Gamer, Fanbolt, Zam, and more. lifewire's editorial guidelines Published on January 24, 2022 11:31AM EST Fact checked by Jerri Ledford Fact checked by Jerri Ledford Western Kentucky University Gulf Coast Community College Jerri L. Ledford has been writing, editing, and fact-checking tech stories since 1994. Her work has appeared in Computerworld, PC Magazine, Information Today, and many others. lifewire's fact checking process Tweet Share Email Tweet Share Email Phones Mobile Phones Internet & Security Computers & Tablets Smart Life Home Theater & Entertainment Software & Apps Social Media Streaming Gaming With Apple's next big event likely a month or two away, Bloomberg's Apple specialist Mark Gurman is anticipating what may be its biggest year for new hardware ever. As Gurman explains, Apple tends to reveal small updates and products in the spring, unveil new software in the summer, and launch most of its hardware in the fall. It's a strategy intended to build anticipation for new products and increase the likelihood of a lucrative holiday season. However, Gurman also believes that a series of filings made with the Eurasian Economic Commission could indicate that Apple has a larger lineup planned for its Spring event. Mario Tama / Staff / Getty Images The 12 filings, which Consomac discovered, include three unreleased iPhone models and nine unreleased iPad models. For the time being, the listings only reveal identifying numbers like "A2595" and "A2766," so the specs and performance are still a mystery. While Apple's intent is still uncertain, Gurman is confident that it will announce (and subsequently release) an extensive product lineup in 2022. But for now, we can't quite be sure if Apple plans to reveal any of these devices earlier than usual in the spring or if it filed its planned fall lineup early. Justin Sullivan / Staff / Getty Images We'll have to wait for Apple's spring event, which is expected to occur in March or April, to find out if any hardware announcements are being made earlier than usual. But Gurman has been told to expect to see the company's "widest array of new hardware products in its history" this fall. Either way, at some point in 2022, we're probably going to see a lot of new iPhone and iPad hardware. Was this page helpful? Thanks for letting us know! Get the Latest Tech News Delivered Every Day Subscribe Tell us why! Other Not enough details Hard to understand Submit More from Lifewire Apple VR Headset: News, Rumors, and Expected Price, Release Date, and Specs Women in Tech Summit: Dates, News, Rumors, and Everything Else To Know Apple Car: News and Expected Price, Release Date, Specs; and More Rumors Apple Watch Series 8: Release Date, Specs, Price, and News The Meta Watch Is Dead: Here's What It Would've Been Google Pixel 7 & 7 Pro: News, Price, Release Date, Specs & More Nintendo Switch Pro: News, Rumors, and Expected Price, Release Date, and Specs The Next Apple Event: Dates, News, Rumors, and Everything Else To Know The Next Microsoft Surface Event: Date, News, Announcements, Rumors, and More iPadOS 16: Release Date, Features, News, and Price ProMotion Display iMac: News and Expected Price, Release Date, Specs; and More Rumors Meta Quest Pro: Price, Release Date, Specs, and News New iPad Pro 2022: Price, Release Date, Specs, and News Apple Watch: Everything You Need to Know iPhone 15: News, Rumors, and Estimated Price, Release Date, and Specs 5G: The Latest News & Updates (October 2022) Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. Cookies Settings Accept All Cookies