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How to Make Money as an Instagram Influencer
Try these tips to make money as an Instagram influencer
By Brad Stephenson Brad Stephenson Freelance Contributor Western Sydney University Brad Stephenson is a freelance tech and geek culture writer with 12+ years' experience. He writes about Windows 10, Xbox One, and cryptocurrency. lifewire's editorial guidelines Updated on June 30, 2022 Tweet Share Email Tweet Share Email Instagram The Ultimate Guide to Instagram What to Know
Agents help land jobs. Negotiate with companies directly. Some third-party apps connect influencers with brands.Need: High follower count with high levels of engagement. Appeal to younger demographics.Pay: Amounts depend on company. Can be between $5 and $10,000 or more per campaign. This article explains ways to make money as a social media influencer on Instagram. Become a Paid Instagram Influencer
If you have a solid Instagram following, becoming an influencer can be less intimidating than you would assume. The three methods most useful for becoming an influencer are: Get an agent: This is the high-end option for influencer gigs and is mostly used by individuals with either a lot of followers or professional models and artists. The agent helps their influencer client land the typical jobs in their chosen industry and reaches out to companies to inquire about potential social media advertising campaigns on their client's behalf. Negotiate directly: If an Instagram account shows high engagement in a niche topic such as travel, beauty, or gaming, companies often reach out to the account owner with a proposal by email or direct message (DM) on Instagram. This is more common than most people think, so it's always a good idea to activate notifications for Instagram DMs. You don't want to miss out on an opportunity. Use third-party apps and services: The most popular way to start as an Instagram influencer is to use one of the free services that are designed to connect influencers to brands. These services usually take care of the payment processing and legalities. They also offer tips and advice to new influencers who may be unsure how to negotiate or format a post correctly. One of the best services to check out is TRIBE. TRIBE is free to join and has become a popular way for influencers and marketers to connect. It updates almost daily and allows brands to provide direct feedback to users through the app. Similar apps offer the same service. What It Takes to Become an Influencer
A social media influencer is someone who can prompt others to participate in an activity or purchase a product. They influence others by creating and publishing content on a popular social media network such as Twitter, Facebook, Snapchat, YouTube, or TikTok. An influencer has a high number of followers or subscribers and a high ratio of regular interaction and engagement with their fans. An account with a million followers that averages a few likes or comments per post isn't considered an influencer's account, despite having a large number of followers. However, an account with a few thousand followers that receives a few hundred likes or comments per post could be considered an influencer because their followers appear to respect their opinion and support the content they create. Instagram' s Influencer Appeal
Social media influencers tend to target younger demographics that may not consume as much television or print magazines as previous generations. For this reason, Instagrammers who have a high engagement with their audience are often chosen by companies to promote their products or services. An influencer's marketing campaign on Instagram could consist of a single paid post on an influencer's account. It may also include a series of posts, Instagram Stories, written reviews and endorsements, videos, and live video broadcasts. In some cases, the influencer takes control of the brand's official Instagram account to drive followers and interaction, or create a sense of identification with the influencer's audience. How Much Instagram Influencers Get Paid
The amount earned for posting a brand's paid post varies depending on a range of factors such as how many followers the influencer has, the amount of effort required, the brand's marketing budget, and how many other influencers were hired to share similar content. Instagram influencers can be paid anywhere from $5 to $10,000 or more per campaign. There isn't an established industry standard. Many influencer agents and services often have a recommended price range based on an account's follower number. Still, there is no set amount. Was this page helpful? Thanks for letting us know! Get the Latest Tech News Delivered Every Day Subscribe Tell us why! Other Not enough details Hard to understand Submit More from Lifewire How to Get on the Instagram Explore Page TikTok vs. YouTube: Which One Is Right for You? How to Pin Comments on Instagram How to Repost an Instagram Story The 8 Best Facebook Alternatives in 2022 How to Share a Facebook Post to Instagram What to Know About Instagram Inactive or Deleted Account Policies Two Quick Ways to Check Who Unfollowed You on Instagram What S4S Means on Instagram How to Create an Instagram Best Nine Collage What Is an Instagram Creator Account? How to Limit Comments on Instagram 10 Tips on How to Make Something Go Viral Online How to Use Instagram How to Get Verified on Instagram How to Upload a Podcast to Spotify Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up Newsletter Sign Up By clicking “Accept All Cookies”, you agree to the storing of cookies on your device to enhance site navigation, analyze site usage, and assist in our marketing efforts. Cookies Settings Accept All Cookies